It’s happening so much now in San Francisco, it’s become a thing. Existing bars are opening new bars right inside their current locations – often downstairs, or upstairs, or in a large previously unused room or space.
It seems a strange idea at first, but when you think about it, it makes sense. The San Francisco Chronicle just reported on this phenomenon. Jonathan Ojinaga, who recently opened El Palenque inside his Azucar Lounge, is quoted in the piece. He said, “I think it gives bar owners an opportunity to try something new which could potentially be a stand-alone concept, but without all the risk of going into an entirely separate space.”
Opening new bars inside existing bars gives customers more choices, and it gives bar staffs opportunities to grow and explore and create different drink menus. The Chronicle included an interactive map with its story, providing locations and info on a number of these new spots. To see the map, click here.